Benefits of 360-degree feedback
360-Degree Feedback is a unique tool in the world of organizational development. Confidential, valid feedback can be obtained to help managers and individuals at all levels understand themselves better. Here are just a few of the benefits organizations and individuals gain from 360-degree feedback.
Feedback for Managers and Executives:
Most employees and subordinates are not comfortable giving their managers and leaders direct feedback. Executives have even fewer opportunities for real feedback about how they are doing. 360-degree feedback provides a safe environment for subordinates, co-workers, and managers to express their opinions about the work a manager or executive is doing.
Statistical Data:
Face to face feedback is often hard to take. The person receiving the feedback may get defensive or angry. The feedback received may not be accurate. 360 surveys gather data using statistical measures not emotional ones. While the ratings are subjective, they are gathered over a large enough group to have statistical validity.
Anonymity for Raters:
Those who provide feedback in 360-degree feedback, provide their responses anonymously which increases the level of honesty in the ratings. Raters don’t have to fear the repercussions of negative feedback because they are not known to those who receive the ratings.
Track Progress over Time:
One other advantage of 360-degree feedback is the ability to measure progress over time. If the same items are measured year to year, you can track not only the progress of individuals but also divisions and the entire organization.
Discover Hidden Strengths:
Many 360-degree feedback participants are pleased to find they are doing better than they believed. When they receive their reports, they may find that those they work with rate them higher than they anticipated. This knowledge increases confidence in those who receive this feedback.
360-Degree feedback is a helpful tool for all sizes of organizations. A quality 360 survey combined with meaningful reports and quality follow-up over time can improve the culture of an entire organization for the long term.
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